Welcoming Back Brazil Sertao
Jose Isidro Pereira inherited Sertão in the 1940s, after the passing of his mother. This change of life ended his dentistry practice, but began an incredible tradition of coffee production in the area. Marrying Narareth, the "love of his life" and settling on the farm, the couple would raise four children who (along with their own families) continue as coffee producers and leadership in the Carmo group to this day.
Fazenda Sertão is now a 850 hectare farm, diversified in bananas, corn, soy, and dairy cattle. 330 hectares are dedicated to coffee production, where conditions are ideal. The micro climate enjoys lower relative humidity, limiting winter frosts and fungal growth. The trees are planted on hillside slopes up to 50% grade, and the altitude is quite high for Brazil -- the equivalent of 2000 masl at Central American latitudes.